Chinova’s presence in Jitex exhibitions

Chinova Studio startup, under the guidance of “Ehsan Nouri”, independently participated in GITEX 2023 last year. This startup studio introduced one of its blockchain startups to Hall 8 of the exhibition, which was dedicated to blockchain-based businesses.

Chinova’s main goal in this international event was networking and communicating with global investors. Setting up the counter and holding meetings in the VIP space of the exhibition provided an opportunity for the Chinova team to interact with investors and key people in the industry. Nouri believes that these opportunities have broadened their view of global markets and provided valuable experience in the path of business growth.

At GITEX 2024, Chinova decided to participate with a different approach. Without having a booth, two startups from this studio were sent to the exhibition to go to GITEX 2024 with the aim of networking and learning. Based on last year’s experiences, this decision was designed so that startup teams can communicate with influential people at the exhibition, receive constructive feedback, and attract customers and maybe investors, without the need to be physically present at the booth. According to Nouri, the most important achievement of this presence was understanding the importance of targeted strategy and the ability to communicate effectively with international investors.

Among Chinova’s valuable experiences in these two years was the presence of one of their startups in the finals of the North Star division. This startup made it to the finals of the startup presentation competition and was able to interact with judges and international investors. Although this startup did not win an award, the feedback it received from the judges helped the team to know its strengths and weaknesses more precisely.

This experience showed Chinova that international investors, especially at exhibitions like Jitex, look for a clear market focus and clear strategies, and this point can determine the success or failure of negotiations.

Chinova plans to improve its strategies by using the experiences of attending these international events and participate in similar exhibitions with a more precise and targeted approach in the future. Ehsan Noori believes that attending such events is necessary for every startup, but this attendance must be accompanied by clear goals and intelligent planning to achieve real and tangible results.