In its new campaign, how does Snowa want to revive the lost opportunities?

Snowa’s advertising campaign with the slogan of wasted opportunities is displayed on the billboards of the city. Join us to explore the hidden corners of this company’s new surprise.

Basically, marketing and advertising are considered as one of the main elements for the recognition of a company and its products. As the competition in this field is getting more intense day by day, companies have moved towards setting up creative advertising campaigns. This issue has been seen in the world for years and fortunately some companies in Iran have turned to it.

The use of innovative advertising, in addition to increasing customer attraction, makes the buyer feel that he has been taken care of by the manufacturing company. This process will be fully evident both in the field of advertising and in the products themselves, and we are happy that Iranian brands like Snowa have also taken steps to improve product quality and increase customer orientation. But let’s talk about Snowa’s newest advertising campaign, that is, lost opportunities.

Lost opportunities

You have probably seen blue billboards with the text “Missed opportunities” on the streets of the city. In the left corner of these billboards, you can see the Snowa logo, which refers to a product, idea or design of this Iranian company. But what are these opportunities and how does Snowa want to return the lost opportunities to its customers?

Since no information regarding the details of this Snowa campaign has been released yet, we can only speculate about it. But these speculations from the point of view of us tech geeks can be a little different from other people in the society. Stay tuned with Gadget News to find and decipher the clues by taking a closer look at Snowa’s billboards.

Advertising campaign leads

Snowa’s advertising campaign is being carried out with the “mini-teasing” model, or the “two-stage strategy”. In this model, first, a series of questions and ambiguities are created for the audience, and no idea or product will be directly mentioned. This is the reason why Snowa billboards do not have any image of this company’s products. After a few days, the second stage of the campaign will be implemented by presenting the idea of ​​the company. This idea will usually be an answer to the questions that were created in the audience’s mind in the first step. Therefore, we must carefully examine Snowa’s billboards to be able to approach the idea behind these advertisements.

Missed opportunities

The first thing that comes to everyone’s mind is to think about the opportunities that were somehow missed. In fact, Snowa wants the audience to think about the negative events of their past and compensate for it with Snowa’s abilities.

Lost opportunities

The use of the word “water” can refer to Snowva products that work with water. New Snowa products, such as washing machines of this company, may be equipped with new technology to save water or even wash clothes with a separate water tank during water outages. It is even possible that Snowa has abandoned the use of water for washing clothes and cleans clothes without water by irradiating and generating heat.

There is no sign of a new idea or product from Snowa in its new ads, and the only thing we can be sure of is that Snowa wants to give us back our lost opportunities. Because this company is busy in the field of producing household products, Snowa will probably make one of the household tasks easier so that we can take care of more important opportunities.

What are the missed opportunities?

Technology outlets are divided into different categories, such as gamers, film and serial outlets, mobile outlets, tablets, laptops, cameras, and any technology-related area. In its advertising campaign, Snowa has targeted all classes and groups of society, so why don’t we interpret this company’s advertisement from our own point of view? What opportunities in the field of technology may be missed due to being busy at home?

Let’s think about Snowa’s ad from a gamer’s point of view. Maybe Snowa can do something to compensate for our missed opportunities so that we have more time to play games. Imagine a weekend where you promised your friends a game of dota for several hours. If you have a lot of work to do at home, you will naturally have less time to play and have fun with your friends. Snowa, which happens to operate in the same field of household appliances, has promised that you can have more time to play and leave at least part of your time-consuming household chores to the products of this company.

If you are a fan of movies and series or technology products, you must know that every year all the companies active in this field broadcast their new products introduction ceremony live. These live streams are so popular that millions of visitors turn to YouTube or the company’s website to watch the event in real time. Needless to say, the number of spectators of these events in our country is not small at all.

In its campaign, Snowa says that even if you want to spend time watching your favorite movie or watching the launch event of a new gadget, it will not disappoint you. The opportunity to watch a live streaming video or the new episode of your favorite series will not be lost due to the tedious work at home, and Snowa will give you more time with its innovative idea.

From managing online businesses to buying from websites and reading e-books, all of them can turn from a golden opportunity into a lost opportunity due to home occupations. It’s no secret that doing housework can be time-consuming, and Snowa wants to free us to do our work with his new idea.

What do you think Snowa has an idea to pave our way and our opportunities? We are looking for your comments in the comments section.