Razer unveiled the physical version of Project Ava; Smart assistant for gamers

Razer at CES 2026 from a Artificial intelligence assistant for Gamers unveiled that the “Ava Project” (Project Ava) is called This assistant with a character named Kiraaccompanies gamers during the game and provides real-time recommendations, tips and analysis.

Razer showed an early demo of the project last year, which was more abstract at the time, focusing on system logs and data processing. But this year, the company has unveiled hardware that simulates the feeling of having a living creature next to the gamer.

Project Ava’s smart assistant for gamers

The new hardware is a cylindrical desktop device with a transparent body that displays a full-length animated character (holographically) inside. A camera is installed on the top of the device to monitor the environment and the user, and its base is accompanied by Razer’s famous green lighting. This device is designed to be placed next to the monitor so that the artificial intelligence instructions do not occupy the space of the main screen of the user’s game.

Although the default character of this device is Kira, Razer has also introduced other characters such as a burly man named “Zane”. Razer has also collaborated with eSports influencers and legends to make their looks and personalities available as avatars in Project Ava.

In the demo of this project presented at the CES exhibition, the Ava project in the game Battlefield 6 advised gamers to choose the best weapons and equipment (Loadout). Although the noise of the environment made it a little difficult to recognize the voice commands, the artificial intelligence suggestions were quite accurate and practical.

Razer also announced that the application of the Ava project is not limited to gaming and can help you in daily tasks and productivity as an all-round assistant.

The exact release date or the final price of the Ava project has not yet been determined, but Razer has announced its goal for release in late 2026 and it is already possible to reserve it by paying $20 in some regions.