Artificial intelligence will be added to Google search services and will bring a long list of interesting and new capabilities to the search giant.
Google has provided a long list of changes in its latest update; Google’s forte is in displaying search results organized by artificial intelligence, but it’s currently rolling out with a limited scope. Google’s artificial intelligence will be able to create a complete experience by providing relevant results based on users’ searches. The AI-curated pages will include “insights from around the web,” such as articles, videos and events, the company says.
Google’s AI reviews, which are pieces of information generated by artificial intelligence that appear at the top of web results, have also undergone changes; Google is incorporating a new design into its featured links section of web pages, and says tests have shown that the design has increased traffic to the supporting websites it links to.
Ads are also added to the AI overview; Google says the feature will roll out in the US first.
Also, the new feature of drawing a circle to search (Circle to Search) also has new capabilities; This feature can now instantly search for songs you’re listening to. Google notes that the feature is now available on more than 150 million Android devices.
Google Lens is also finally included in the upgrade; Users can search not only by image but also by video and audio, and this new feature allows the user to ask complex questions about moving images.
Google’s example of this is seeing fish in an aquarium and using Google Lens to ask, “Why are they swimming together?” has brought According to Google, the AI will use that video clip and the user’s voice recording to identify the species of fish and explain why they hang out and swim together.
Google Lens is also improving and improving the shopping experience of its users; Google describes the improved product search as significantly more useful than the previous version, saying AI results now include essential information about the searched product, including reviews, prices at various retailers and where to buy.
All Google Lens features are available now, although some require opt-ins. Global video searches are available to Search Labs users. Also, voice input for Google Lens is now available for English-speaking users in the Google app on Android and iOS platforms.
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