In less than a year, Manus became one of the most discussed artificial intelligence startups in the world; A company that relied on multipurpose intelligent agents, from automating organizational tasks to analyzing complex data, was able to attract the attention of large investors and achieve real income. Now the $2 billion purchase of this startup by Meta has turned Manus into one of the most important examples of “money-making artificial intelligence”.
What problem does Manus solve?
Manus is a platform based on artificial intelligence agents that can perform complex tasks autonomously for users. These agents have the ability to screen job resumes, plan travel, analyze financial data and stock portfolios, and perform a series of analytical and executive tasks; Without the need for continuous user intervention. Manus’ focus is on replacing manual tasks with data-driven automated decision-making and action.
The video that put Manus on the radar of investors
This spring, Manus quickly made headlines in technology media by releasing a video of its AI agents in action. Just a few weeks later, Benchmark Investment Fund led the company’s $75 million funding round, and Manus’ post-investment valuation reached $500 million. At the same time, the names of investors such as Tencent, GenFund and HSG, formerly known as Sequoia China, were also seen among the supporters of this startup.
From user growth to real revenue at scale
Manus announced in mid-December that it had reached millions of users and was generating more than $100 million in annual recurring revenue from monthly and annual subscriptions. A number that distinguishes this company from many purely demonstrative AI projects and places it in the position of one of the few truly profitable examples.
Why did Meta agree to pay 2 billion dollars?
At the same time as this jump, the negotiations to buy Manus began and Meta finally paid 2 billion dollars to acquire this startup; The figure that Manus intended for the next round of fundraising. For Mark Zuckerberg, who has built the future of Meta on artificial intelligence, Manus is a rare example of money-making AI; That too, in a situation where heavy infrastructure costs and investments of tens of billions of dollars in the field of data centers have increased the sensitivity of investors.
Manus remains independent
Meta has announced that Manus will continue to operate independently, but the artificial intelligence agents of this startup will be gradually integrated into Facebook, Instagram and WhatsApp services; Platforms that have previously hosted Meta AI tools.
The Chinese challenge and Washington’s red line
One of the important uncertainties of this deal is the background of the Chinese founders of Manus and its parent company called Butterfly Effect; The company was founded in Beijing in 2022 and moved to Singapore this year. This issue had previously provoked reactions in Washington. Meta emphasized that after the finalization of this purchase, no Chinese ownership will remain in Manus and the company’s activities in China will be completely stopped.
The purchase of Manus is a sign of Meta’s turn from spending on artificial intelligence to the real commercialization of this technology; A big bet that, if it pays off at the scale of billions of users, could change the economics of artificial intelligence.
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