In its recent report, the international research company IDC has predicted that the augmented and virtual reality (AR/VR) headset market will experience significant growth in the coming years. According to the report, the global shipment of these devices is expected to increase by 41.4% in 2025.
According to Tekna Technology Media Technology News Service, several factors play a role in the expected growth of this market. For example, reducing the cost of production of these devices and thus reducing their selling price is one of the most important factors in increasing demand. Also, the integration of artificial intelligence technology in AR/VR headsets has significantly increased the features and applications of these devices and has led to their greater appeal to consumers. By designing devices with less weight and smaller dimensions, manufacturers try to make it easier for users to use these headsets. However, IDC has reported that the AR/VR headset market will experience a 28.1% decline in the second quarter of 2024. The reason for this decrease was the increase in prices and unfavorable economic conditions at the global level.
IDC predicts that the AR/VR headset market will grow from 6.7 million units this year to 22.9 million units in 2028. This growth shows the high potential of this market and the growing interest of consumers in augmented and virtual reality technologies. Jitesh Oberani, research director of global mobile device trackers at IDC, believes that the entry of start-ups and well-known brands into the smart glasses market has increased competition in the field and led to the development of better quality and more efficient products.
The IDC report shows that the augmented and virtual reality headset market still has a very high growth potential despite the existing challenges. As technology develops and prices drop, these devices are expected to become an integral part of everyday life in the near future.
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