Some time ago, “Sundar Pichai”, the CEO of Google, announced 7 main goals of Google for 2024, the first of which was “to create the most advanced, safest and most responsible artificial ielligence in the world”. Now it seems that the Silicon Valley gia's dogged commitme to developing this artificial ielligence is hurting various aspects of the company.
Earlier Sundar Pichai also warned in a memo about reorganization and elimination of some jobs. In other words, Google is going to coinue the mass layoffs that the company has been doing since 2023. This procedure has led to the elimination of more than 12 thousand jobs, which is perhaps only one of several possible consequences of the indiscriminate developme of artificial ielligence and Google's great atteion to it.
Google's extreme atteion to artificial ielligence
As these jobs go away, artificial ielligence is at the ceer of Google's atteion. In October, Google invested $2 billion in OpenAI competitor Eropy. This year, the company has redoubled its plans to iegrate artificial ielligence tools such as Bard chatbot in Android phones. Also, Google promises that Gemina's artificial ielligence model will be more powerful than OpenAI's GPT-4 model.
However, some people fear that these efforts will end up at the expense of some of the company's main investmes and assets, one of which is the layoff of thousands of Google employees. One of Google's software engineers, Diane Trio, recely made headlines after criticizing Google executives for poor decision-making and their focus on artificial ielligence. He wrote on his LinkedIn:
“Right now all these boring, callous executives are trying to poi in a vague direction to AI while killing their golden goose.”
One of the examples of this golden goose is the employees of the Google advertising sales unit. These employees in 2022 have an equivale income 168 billion dollars They had for Google and now this company has had many layoffs in this departme. According to some reports, Google now was to automate more marketing jobs with the help of artificial ielligence, which seems to be a very risky veure for Google.
On the other hand, the adve of generative artificial ielligence has made it almost inevitable to publish non-useful, SEO-friendly coe. These coe are often created with fake AI coe and images and are also displayed in Google search results. However, the Mouain View gia does not pay much atteion to solving these problems and instead has focused all its atteion on developing artificial ielligence models as much as possible.
