In the latest developme in the field of artificial ielligence and visual media, the company Perplexity AI with Getty Images has signed a multi-year coract to use the company’s extensive image archive.
The partnership will reportedly give Perplexity users access to a vast collection of stock images and Getty coe. Leveraging Getty’s API, Perplexity will iegrate the company’s images io search and coe discovery tools on its AI platform, and accurate and legal attribution of images is a ceral part of the deal.
Perplexity users access to the extensive archive of Getty images
According to a Getty press release, Perplexity will make improvemes to image display, including providing an image reference with the original link so users clearly know how they can legally use licensed images. This action takes place while with the spread of productive artificial ielligence tools, complex issues related to copyright and linking have caused numerous complais against Perplexity.
In August, two Japanese media groups, Nikkei and Asahi Shimbun, sued the company for allegedly illegally copying and storing coe from articles and providing false information. Also, Reddit has recely sued Perplexity for collecting data without legal permission, and even dictionaries have taken legal action against the company for their coe.
Perplexity and Getty’s partnership, which has been negotiated for more than a year, is part of a partnership program with publishers, and gives official legitimacy to the startup’s use of Getty stock images. This coract is not a traditional fixed-amou agreeme, as Perplexity does not train its own base models, but it will help improve the display of images and accurate referencing with links to the original source in search results.
Nick Unsworth, Getty’s vice preside of strategic developme, said of the deal:
“Collaborations like these help AI platforms increase the quality and accuracy of information provided to users and create a trusted and engaging experience.”
Jessica Chan, director of coe at Perplexity, added:
“In the era of artificial ielligence, providing accurate referencing for information and transparency in sources is the foundation for properly understanding the world. In collaboration with Getty, users can find answers using effective visual narration and always be aware of the origin and creator of the coe used.”
