Apple is negotiating with leading artificial intelligence companies, including “Openai” and “Anthropic” to use their language models to promote their voice assistant, Siri. According to Bloomberg, the US company has compared the performance of its internal models with external options and has achieved significant results in an effort to redesign a more advanced version of Siri called “LLM Siri”.
Reports suggest that Apple has asked the OpenAI (ChatGPT manufacturer) and Anthropic (CLAUDE) teams to prepare copies of their language models for testing Apple’s private cloud infrastructure. Apparently, the “Claude” model of “Anthropic” has attracted Apple engineers more than other competitors.
The decision came after the release of a new version of Siri was postponed, and Apple CEO Tim Cook outlined artificial intelligence management to Mike Rockwell, Vision Pro Project Manager. At the recent Developers Conference, Apple also did not mention the LLM version of Siri, and Apple’s global marketing official acknowledged that this version “has not reached our quality standard.”
Many Apple’s competitors are currently using large language models in their products. Samsung officially uses Google’s Gemini model and has some collaborations with the “Perplexity” startup. It is rumored that Apple has even checked the purchase of Perclusse to strengthen its footsteps in the competition of artificial intelligence.
However, Apple is still in the early stages of decision making and has announced that it will continue to develop its intra -organizational models for Siri.
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