According to new reports, Apple is investigating the use of artificial intelligence models of competing companies, such as Openai or anthropic, due to internal problems and delays in developing a new and intelligent version of Siri. The decision, which illustrates a big strategic change in Apple, has been taken after the company’s artificial intelligence team’s management changes and the meaningful absence of Sir Smart at the recent WWDC conference.
Apple had promised a revolutionary promise in audio assistants last year at the WWDC 2024 conference, but is now in serious sense. After March, when the new assistant was officially delayed, Bloomberg reports that the company with the company with the company. Openai (Creator ChatGpt) and Anthropics (CLUDE Creator) negotiates to use their large linguistic models (LLM) to power the next generation of Siri.
Making smart satiety with the help of Openai or anthropic
According to new reports, Apple has asked Openai and Anthropic to teach versions of their models to implement Apple’s Private Cloud Compute. Apple’s new team is testing these models next to Google’s Jina to check out the performance of each of the commands, and apparently the model Claude from anthropic It has been more promising so far.
Apple has had serious problems in developing its internal artificial intelligence models. The problems were so high that Apple CEO Tim Cook has lost his confidence in former head of artificial intelligence John Giannandrea, and entrusted the Siri team’s leadership to Mike Rockwell, formerly in charge of Apple Vision Peru‘s successful project.
Also, Craig Federigi, the senior vice president of software engineering, now plays a more prominent role in the field. At the WWDC25 conference, the absence of a smart satiety was quite evident, and Apple’s senior marketing vice -president, Greg Joswiak, said in a sincere comment that the technology has not yet reached our quality standard. “
This approach evokes Samsung’s current strategy in mind. For its Galaxy AI capabilities, Samsung relies mainly on Google’s Jina model, while using some internal software. The complete reliance on the third company for the core of Siri is a major redirection for Apple, which has always emphasized the development of its proprietary technologies.
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