It seems that artificial ielligence, along with challenging differe aspects of human life, has affected the cinema industry more than any other industry.
It is ieresting to know that part of Hollywood’s strikes in the past years were due to the use of artificial ielligence; But apparely, the story of Disney and artificial ielligence is differe from the others, Disney is one of those who wa to create a revolution in the cinema industry with the optimal use of artificial ielligence. According to the news that has just been published, Disney plans to enable the use of artificial ielligence as the main source in the production of movies and series in a new move. This company is already using artificial ielligence; But due to this new action, Goya is going to use this technology in more parts of production.
According to published reports, Disney was to use artificial ielligence in its own way; Disney’s use of artificial ielligence is not limited to movies and television, but the company plans to use artificial ielligence in its theme parks and online streaming services as well.
It is ieresting to know that Disney’s 7,000 workforce adjustme in 2023, which made news, was clearly due to the use of artificial ielligence technology, according to Disney. According to new reports, Disney’s new action will overshadow the fate of hundreds of company personnel.
That being said, Disney’s curre CEO, Bob Iger, has shown an unprecedeed embrace of artificial ielligence; Iger said in early 2024: “Walt Disney himself believed in using technology in the early days of the company to tell better stories, and he believed that technology in the hands of a good storyteller could be incredibly powerful. Don’t focus on the destructive aspect of it. You should focus on that aspect of your ability that will help us be better and tell better stories and communicate with more audiences. You can’t fight technology. It cannot be resisted. “No human generation has ever been able to stand in the way of technological progress.”
The growing concern, however, is that the use of artificial ielligence by large eertainme companies will come at the cost of downsizing and the only goal is to save costs. However, despite the protests of many audiences, the move towards greater use of artificial ielligence in the eertainme industry seems inevitable.
Disney has a history of using artificial ielligence in its productions; However, nothing more ambitious than a few cutscenes, experimeal animation and character rejuvenation has been seen to date. But if Disney decides to produce its works eirely with artificial ielligence, it is likely that the eertainme industry will see drastic changes.
