The co-founder of DreamWorks believes that artificial ielligence can 90 perce reduce the cost of making animation. He says that artificial ielligence is a useful tool for the future. Comparing the curre facilities to years ago, he says that it would take 500 artists five years to create a world-class animation. According to him, now with the help of artificial ielligence, only 10% of this cost and power is needed.
“Jeff KatzenbergIn an ierview with Bloomberg TV, he said that with the help of artificial ielligence, the costs of making animation can be greatly reduced and an animation can be made with 10% of the usual costs. He we on to talk about the exponeial growth of tools for making creative arts.
Katzenberg believes that artificial ielligence is the next step in the evolution of creative media. He says that if we look at history, we will see that tools and media have gradually given their place to other things. Pencil, brush, priing press, photo camera, video camera and all these things expanded creativity and types of storytelling in differe ways. Of course, in addition to being a creative tool, artificial ielligence affects human employme in many industries.
The impact of artificial ielligence on the animation industry and animators
Katzenberg’s rece commes were met with a strong reaction from the animation industry. The latest ierview comes after the SAG-AFTRA strike ended this week after mohs of negotiations with studio executives. One of the importa issues discussed in these negotiations was the union’s request to keep artificial ielligence away from the releva industries. The Animation Guild (TAG) coract expires in 2024, so a strike in the future is very likely, and AI is likely to be at the ceer of these strikes.
Anime Machine Forum (TAG) Post in X has published that refers to the subject of artificial ielligence. According to this post, the forum’s AI working group has been working to protect TAG members from the consequences of AI for over 6 mohs. These collective efforts pave the way for everyone. Now, Katzenberg’s commes have made the TAG community even more determined to take action. It’s clear that animators and artists wa to remove artificial ielligence from their space so that human creativity comes first.




