Alibaba recely tested new artificial ielligence tools iernationally to help online sellers optimize their performance. Chinese e-commerce gia Alibaba Group announced on Monday, November 6, 2023 that it is implemeing Aidge as the first artificial ielligence tool used in its business. This tool is designed with the aim of helping online sellers to iroduce and promote their products in global markets and is able to ideify and recommend appropriate marketing and sales patterns by analyzing customer behavioral data.
Aidge helps sellers attract more customers with targeted advertising. This tool can analyze various data such as user searches, page visits, and customer feedback and help optimize online store pages based on it. It is also able to provide recommendations for product design, targeted marketing, and service improveme.
According to Alibaba reports, using Aidge has resulted in a 14% increase in visitor conversions and a 100% increase in ad clicks. Also, sellers have expressed their satisfaction with improving their performance and increasing their sales by using this artificial ielligence tool.
In this test, Alibaba tests more than 15 APIs. Daraz, the leading e-commerce platform in Pakistan, is also participating in this experime.
Application programming ierfaces in this test include the following areas:
- Consumer insight or customer insight(1): Analysis of customer feedback.
- Coe localization(2): localization of product coe that covers both text and images.
- customer services(3): such as multilingual live chat, shopping assista chatbot and customer service.
- Designing: ready-made templates used for creative coe marketing and product preseation at various exhibitions.
- Marketing: Automatic optimization of search engines and production of advertisemes.
Alibaba plans to roll out Aidge iernationally to make e-commerce smarter with AI capabilities. It is expected that tools like Aidge can help the growth and developme of e-commerce and improve the performance of online sellers in the iernational arena.
