Apple’s foldable iPhone is one of the most anticipated devices of 2026 and is expected to dramatically increase the popularity of foldable phones. According to the new estimates of IDC company, more detailed details of the market share and price of this product have been published.
iPhone Fold market share
Apple is expected to account for more than 22% of all foldable phone sales in 2026. The value of this share is also estimated at 34%, because the base price of the iPhone Fold will be $2,400. Even after the initial wave of sales subsides, Apple’s market share is expected to continue to grow over the next few years, albeit at a slower pace; So that by 2029, this company will have about 34% of the sales of folding phones.
Market growth for all producers
The arrival of the folding iPhone in the market will cause a general boom in folding phones. The market for these devices is expected to grow by around 30% in 2026 and nearly 21% in 2027, a figure much higher than the weak growth of the overall smartphone market. Samsung will also pay more attention to folding phones with the introduction of the Galaxy Z TriFold, which will be released early next year.
Apple usually brings new products to the mainstream market quickly. Although flip phones will still be a limited segment in terms of sales volume, they will become more important in terms of economic value, as their average selling price is roughly three times that of a regular phone.

iPhone Fold specifications
It is rumored that the foldable iPhone will be released in the fall of 2026 along with iPhone 18 Pro and iPhone 18 Pro Max. The phone has a bookish design and is equipped with a 5.5-inch external display and a 7.8-inch internal screen, which is likely to be the first visible notchless model in the market.
The iPhone Fold is expected to be widely welcomed. Apple is in an ideal position to offer expensive products to its loyal fans, and the only factor that can prevent its sales is the occurrence of serious technical problems; However, the probability of such a problem occurring is very low.
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