The Chinese smartphone market experienced a slight growth in April to June, with a total of only 5% increased compared to the same period last year. According to the latest report by the Counterpoint Research Institute, Huawei and Apple are expected to record the highest annual growth among all brands.
Huawei is expected to top brands with a 5 % increase in supply volume. This is mainly due to the considerable demand for the company’s devices during the annual purchase festival, as well as the benefit of the government subsidy program.
The national subsidy program includes smartphones, tablets, smart wristbands and smart watches for less than 2 Chinese yuan (equivalent to $ 5) and offers a one -time discount to 2 yuan ($ 2). However, a major concern is that the project may decline in the second half of the year.
Apple has been the only top brand among the top five brands, which is expected to experience positive growth in the second quarter, estimated at about 2 %. Apple saw an increase in demand for the iPhone 5 series in May, the main reason for the discounts that was applied just before the start of the purchase festival in China.
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