FIFA, the iernational football organization, is expanding its activity in the metaverse space and has submitted 9 more trademark applications for the implemeation of the “WE ARE” campaign.
The trademarks, shared by iellectual property attorney Mike Kondodis on his Twitter profile, underscore FIFA’s growing seriousness about the metaverse and its poteial applications in virtual reality gaming, virtual apparel and footwear, eertainme services and more.
These trademarks cover a range of poteial services in the virtual world. These services include personal training services, eertainme services such as laser shows, live audio and video performances, and shows related to sports eves. In addition, registrations include the provision of virtual sports equipme and accessories for use in these digital environmes.



