In recent fashion weeks, bag accessories were presented in many collections. Also, in the street styles of the fashion weeks, hanging jasouichi, silk handkerchief, hair clips, chains, etc., were seen on the bag handle more than before, and it gave the news of the return of bag accessories to the fashion world.
According to statistics, the amount of searches for these accessories on Pinterest has grown by 240%, and a hashtag with this topic has been used many times on Tik Tok, which shows the acceptance of this trend.
In the continuation of this article from Sarak’s closet magazine, join us to review the history of the bag accessory and find out the reasons for the return and popularity of this trend.
An overview of the history of bag accessories
Hanging an accessory on a bag handle is not a new thing in the world of fashion. In fact, the use of bag accessories has been popular for centuries, but since the 21st century, the purpose and way of using it has changed and its popularity has increased.
Among the factors that increased the popularity and use of bag accessories in the 21st century was the personal style of British singer and actress Jane Birkin. His interest in using various hangers, attaching labels, hanging chains and tying silk handkerchiefs to bag handles promoted the use of bag accessories.
He changed society’s view of a luxury bag and changed society’s desire from buying the best and most luxurious bag of the season to personalizing an ordinary bag with accessories.
Hermes and Fendi can be mentioned as the first luxury brands that started producing bag accessories. In 2005, the Hermès brand produced a saddle bag inspired by riding called Rodeo, which was very well received. The Fendi brand also presented fur jasouchis as a bag accessory in its Fall/Winter 2013 collection, which were used by many celebrities such as Kendall and Kylie Jenner, Olivia Palermo and Jennifer Lopez until the end of the first decade of the 21st century.
But the bag accessory trend faded after a while and was only used by a few people, until about two years ago when bag accessories made their way back to the runways.
In the spring/summer 2023 collection of Looe brand, pendants in the shape of anthurium flowers were attached to the handles of the Paseo model bags and provided the introduction to the return of the bag accessories trend.
In the spring/summer 2024 fashion weeks, both Balenciaga and Miomio brands presented bag accessories in their collections. Many consider this Mayumio collection to be the reason for bag accessories becoming trendy again. In the fall/winter 2024 collection of this brand, bag accessories were seen in a limited way; But in the collection of the same season from the Coach brand, various, large and creative bag hangers were presented, which attracted more attention than any other item in the looks.
In the spring/summer 2025 collections, the use of these accessories became more intense. Many brands such as McQueen, Lacoste, Miomio, Coach, Versace, Fendi, Chloe, Balmain and Diesel used bag accessories, especially Jasuichi, and finally guaranteed the return of this trend.
All kinds of bag accessories
There are various types of bag accessories, including jasuichi, silk handkerchiefs, hair clips, chains, necklaces, etc. In most cases, these accessories are attached to the zipper, strap or handle of the bag and create a new and unique look for the bag.
The reasons for the popularity and return of the bag accessory trend
The popularity and return of bag accessories to the trend cycle has other reasons besides beauty. These accessories provide the possibility of personalizing the style, and in many cases, they are chosen from among the items that have spiritual value for the person or remind of a memory.
Also, these accessories are a low-cost way to have luxury items in style and provide the possibility of buying from luxury brands for more people; Because, naturally, the price of a small jasuichi from a luxury brand is lower than other items.
On the other hand, after the influence of the concept of soft luxury in the lifestyle of most people and the prevalence of minimalism style in recent years, it seemed that the audience was tired of this simplicity and distance from luxury and needed a trend with the essence of maximum and hard luxury. In such a situation, bag accessories were recognized as a way to distance yourself from simple and basic items, personalize the cover style and add maximum seasoning to the style; As a result, they returned to the fashion world and are now one of the newest trends.
Sources:
www.voguebusiness.com
www.elle.com
wwd.com
www.glamour.com
www.whowhatwear.com
www.marieclaire.com
crfashionbook.com
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