A guide to creating a travel story on Instagram: interesting tips and tricks

Instagram is one of the most popular social networks that allows users to share important and memorable moments of their travels with friends and followers. Instagram stories have become one of the most attractive tools for sharing travel due to features such as temporality, the possibility of interaction and more creativity. If you also want to create attractive and professional travel stories that will attract more followers, this article provides comprehensive guidance.

1. Pre-trip preparation: Story content planning

Although travel itself is full of interesting and unexpected moments, having a general story plan can help you create more professional and organized stories. Before traveling, you can pay attention to a few points:

• Check the destination: Researching the places you plan to visit will help you know in advance the best locations for photography and storytelling.
• Suitable equipment: Make sure your camera or cell phone is ready. Having a power bank, extra lenses, and accessories can improve the quality of your stories.
• Create content list: It can be helpful to write down ideas for stories before your trip, such as introductions to places, food recommendations, or recreational activities.

_{Photo source: Kejaro Archive}

2. Narration of a story in a story: from the beginning to the end of the journey

One of the most important points in making a successful story is telling an interesting story. Your followers will not respond positively to scattered and irrelevant stories; Therefore, your stories should have a story line. Try to keep this trend:

• Start with the introduction: Every travel story should start with introducing the destination. You can post a story with a view of your destination along with text or location to let your followers know where you are.
• Show details: Next, display the details of the trip. Take advantage of activities, food, natural scenery, and unique experiences. Every story should narrate a part of this experience.
• Ending: At the end of the journey, wrap up a story telling your audience that this is the end of the experience and ask them to give feedback or refer back to your original posts.

_{Photo source: Kejaro Archive}

3. Using Instagram’s creative tools

Instagram offers various tools to make stories more interesting, the use of which can lead to more engagement of followers:

• Using stickers and surveys: Instagram offers features like interactive stickers (polls, questions, quizzes, etc.) that you can use to ask your followers for feedback or engage them in your experiences.
• Music: Adding music to stories, especially when you want to show natural scenery or relaxing travel moments, can give the audience a more emotional experience.
• Use of gifs and emojis: GIFs and emojis related to travel can make your stories more interesting and diverse.

4. Appropriate timing to post a story

The timing of sending the story is also very important. Based on your knowledge of your audience, you can publish your stories at the times when they are most engaged. Usually, the early hours of the morning or night are the best times to publish content; Of course, this timing depends on the type of audience and the time zone you are in.

_{Photo source: Kejaro Archive}

5. Use story highlights

Instagram stories are temporarily displayed and deleted after 24 hours, but you can save them in the highlights section. In order for your travel stories to be visible forever, it is necessary to use highlights. Points that are important in this section:

• Categories of highlights: You can save your stories categorized by location or topic. For example, “Paris” or “local food” highlights can better guide the audience.
• Use of suitable covers: Beautiful and relevant covers for highlights improve the visual impact of your profile and encourage your audience to click.

6. Interaction with the audience: questions and answers

One of the best ways to attract the audience and increase interaction is to use questions and answers in stories. Using interactive Instagram stickers, you can ask your audience, for example, which part of the trip they enjoyed the most, or let them ask questions about your destination or experiences. This method will help you build a closer relationship with your followers and earn their trust.

_{Photo source: Kejaro Archive}

7. Using location and hashtags

Using hashtags and locations in stories allows you to reach a larger audience, even beyond your current followers. When you add hashtags or locations to your stories, this content will also appear in other users’ searches and may attract many new audiences to your profile.

8. Image quality and editing

High-quality stories have a greater impact on the audience visually. To take photos with your phone and create more professional stories:

• Proper lighting: Try to take advantage of natural light and take photos or videos in good lighting conditions.
• Proper framing: Pay attention to the composition of the images; Frame natural landscapes and famous buildings in a way that makes them more attractive.
• Quick edit: Instagram offers simple editing tools. You can use these tools to adjust the brightness and contrast of the images and improve the visual quality of the stories.

9. Creativity in stories: use a variety of formats

Using various video and image formats can help you create unique and creative stories. For example:

• Fast videos (time-lapse): If you want to show special moments of your trip, like sunrise or sunset, using this technique can be attractive.
• Puzzle pictures: Using multiple related images that appear consecutively in stories will help you create a unique visual narrative.
• Filming behind the scenes: One of the most fascinating parts of travel for followers is the behind-the-scenes show. Unexpected and honest moments are always interesting and give a more real feeling to the audience.

Creating travel stories on Instagram will not only help you showcase your special moments, but also get your followers interested in your travels and adventures. Using the tips and tricks we reviewed in this article, you can create professional, engaging and interactive stories that will attract a larger audience and share your experiences in the best possible way. Finally, successful stories convey the emotions and moments of the journey to the audience and encourage them to come along more. You also share your experiences and knowledge with us and other Kajavar companions.

_{Cover photo source: Kejaro Archive}