Influencers and bloggers are popular jobs these days in the fashion world, ehusiasts who spend long hours producing fashion and fashion coe all over the world to show their knowledge, taste, purchasing power and beauty. But like other jobs, there are few who reach the regional or global position. Fashion influencers may lead to fashion journalism, editorial, owning their own business, or being a celebrity stylist. In an ierview with Hanan Besovic The owner of the page Ideservecouture We talked about the features and requiremes of this job.
Choosing a job in the world of fashion
Choosing a job in the fashion world is not limited to becoming a dress designer and stylist, there are more than two hundred jobs in this industry, each of which requires its own skills and ierests.
The role of the stylist in the fashion industry
When Hanan lost his previous job due to covid, he started producing fashion coe in a serious way.It was something that made me happy and I had nothing else to do, and of course it is the only thing I am good at and I have something to say.“.
“They call me Good Judy,” she coinued. . He remembers this period of his life as the revolution of his whole life.
Criticism of the fashion world
When we talk about fashion criticism, we usually think of people like Susie Manx or Vanessa Fredman who publish their reviews in the form of articles in magazines like Vogue and the New York Times, but in rece years, under the influence of the taste of the generation Z audience, several pages in Social networks have emerged that criticize the fashion world with a differe approach.
“I consider myself an ierpreter, not a critic. I make deeper commes than the general level. I would like to know more about the idea, sources of inspiration, the world behind each look, the eves and the stories of the models”.
He we on to say: “I have freedom of action in communicating, of course, I have a lot of respect for critics and I know they have many limits on what they wa to say.”
Hanan’s differe approach to criticize the fashion world
Hanan believes that using his sense of humor and fun has distinguished him from other fashion influencers and the world of criticism considers fashion more serious than the taste of today’s audience.
“Fashion, quaum physics is not the priority of human life. Tomorrow may not exist at all”.
Just as fashion influencers are competing, fashion publications are constaly trying to be seen, and of course, they have achieved this success to some exte by positioning their audience.”I love WWD for being grounded in reality, they have a strong team“.
Fashion editors are not excluded from this competition, they try to maiain their audience by taking advaage of their individual characteristics and their networking power. However, pried versions are not as popular as in the past and have almost lost in the competition with online fashion magazines.
Middle East fashion and fashion magazines; The connection between culture and fashion
Hanan says about this: “They are dying gradually, I don’t remember the last time I got a pri magazine. Now the audience is looking for smarter things for the future. News that is available at the mome and in the shortest possible form, why should it be published in a three-page article in the following weeks. Maybe it will be bought only as a collection”, he coinued to say that the charm of Paper magazine cannot be ignored, they take pop culture from Tik Tok and Instagram and prese it in a differe story form”.
Hanan Besovic’s sources of inspiration
Editors like Edward Enninful are a source of inspiration for Hanan,” he is the one who delivers the right fashion. The impact of his editorials on pets, plus-size models, or the physically disabled cannot be ignored.”
Is artificial ielligence a substitute for humans?
Artificial ielligence is meioned as a replaceme for jobs such as designer, coe producer, graphic artist, journalist in the near future, but how much these predictions will become reality is a matter of discussion.
But Hanan does not agree with this prediction, “it shows something that is not real, empty of ideity. I think that even though it is creative, it is fake and low value.
He further added: “I have not yet achieved anything in my opinion and I have a long way to go”, he meioned some tips for success in this profession:Audiences don’t like anything that isn’t real. They understand our feelings. They are corolled by our energy and understand our poi of differenceHe also stated: “You don’t need to show off to be differe, and it makes you ridiculous and weird.”
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