At the same time as the criticism of the use of artificial intelligence in dramatic products, Netflix has identified the rules of using artificial intelligence content.
Netflix recently posted a post in the Partner Help Center section that explains the use of productive artificial intelligence and conditions that will be acceptable by the production teams. All Netflix content producers are required to comply with these rules.
Terms of using artificial intelligence in Netflix products
In his guide, Netflix cites artificial intelligence tools as “valuable creative tools” that help users quickly produce new and unique content (video, sound, text and image). However, Netflix is essential to identify the rules that his colleagues will adhere to when using these tools.
According to Netflix, the best ways to use productive artificial intelligence are based on the five specific guidelines that the company considers them necessary for responsible performance when using productive processes. These conditions are:
- The outputs should not reproduce or recreate the identifiable features of the works of others or copyright works. The contents should not be in any way violate the works supported by the right to publish.
- Produced tools used should not store and market product input or output data or apply for training.
- Productive tools, if possible, should be used to protect input data in a secure organizational environment.
- The content produced with artificial intelligence is temporary and is not part of the end product.
- Productive artificial intelligence should not be used without the consent of individuals to replace or produce new performances from emerging talents or work covered by the union.
Netflix says if the company’s partners are sure they follow the instructions, it is enough to notify that they intend to use productive artificial intelligence. But if they doubt that their work is in line with these guidelines, they must do more formal correspondence.
Previously, the director of the film Avatar also pointed to the expansion of artificial intelligence in the cinema, saying that he also intended to dominate the technology and use it.
RCO NEWS




